The Surprising Statistics behind Online Dating

According to a survey conducted by, people are increasingly getting more comfortable with online dating. This is because online dating is both easy and fun, especially for those who know the tricks of the game.

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Digital technology, in general, and smartphones, in particular, have transformed many aspects of modern society. They have changed how people are getting out there to look for and establish romantic relationships. When the Pew Research Center first researched online dating in 2005, few Americans had tried it out. However, today, 15% of adults in the U.S. report that they have used mobile dating apps or online dating websites.

Facts about Online Dating

Following below are some interesting facts behind online dating:

  1. Positivity

Attitudes towards the activity continues to grow more positive. This is mostly on account of the fact that online dating has lost of the stigma people originally associated it with. In fact, most Americans today say that it is one of the best ways to meet people they would never otherwise have approached.

When online dating habits were first studied in 2005 by the Pew Research Center, most Americans had little to no exposure to dating online. Similarly, almost everyone who had tried it out thought of it as a subpar way to meet people.

This is no longer the case. Today, nearly half of the general public knows someone who dates online, or who met a partner or spouse on the internet. As such, attitudes towards dating on the internet has progressively grown more positive.

Of course, many people are still puzzled that someone would actually go online to find a romantic partner. Actually 23% Americans agree that people who use these websites are somewhat desperate. However, it is now becoming more culturally acceptable so to do than it was, say a decade or so ago.

  1. Increased Popularity

In the same way, statistics behind online dating find that it has jumped steadily among adults aged 25 and below, as well as among those in their late 50s to early 60s. To this end, the share of people aged between 18 and 24 who are using online dating apps and websites has tripled roughly from 10% in 2013 to 27% today. The use of these apps and websites among people aged between 55 and 64 has also seen a substantial rise since the last survey that the Pew Research Center conducted on the topic. It is also interesting that in 2013 only 6% of people in the 55-64 age group had used online dating while this percentage has shot to 12% today.

One of the factors behind the substantial growth of the popularity of online dating among young adults is that they love using mobile dating apps. according to the same research, about one in five 18 to 24 year olds (22 percent) now report using these apps whereas only 5% reported doing so in 2013.

  1. Physical Meetings

The research also found that 1/3 of the people who used online dating had never gone on an actual physical date with the interests they met on the apps and websites. Therefore, those who are yet to find what they are looking for on these sites should know that they are not alone.

66% of online daters say that they had gone on physical dates with people they met through dating apps and dating sites. This was a substantial increased from the 43% of these online daters who had progressed up to the stage when the question was first asked in 2005. Still, this means that 1/3 of online daters are yet to meet up with someone they found initially on a dating app/website.

  1. Profile Help

Interestingly the Pew Research Center also found that 1 in 5 online daters had asked someone else to help with their profile. Most online daters enlist the help of friends in a bid to put their best foot forward, digitally speaking. Some 22% of these daters, as such, had asked for help from someone else to either create or to review their online dating profiles.

More particularly, the study uncovered the fact that women are more likely than men to enlist friends in helping them create the perfect profile. Only 16% of men had done this compared with 30% of female online daters.

  1. Committed Relationships

55% of Americans in a committed relationship or in a marriage agree that they met their partner through the internet. In spite of the wealth of digital tools that today allow people to meet up with potential partners, and 1 out of 10 Americans using these platforms, most relationships begin offline.

Still, among Americans who have been with their partner or spouse for 5 years or less, 88% say that they actually met offline without the help of online dating.

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How to Succeed at Online Dating

A sturdy has revealed that a playful screen name could make a world of difference between getting and not getting a date online. In the following sections, you will find some essential rules for finding love on the World Wide Web, based on online dating stats of course.

Today, online dating has become so popular that it is account for 1 in every 5 new relationships and 1 in 6 marriages. With so many potential partners communicating online, there seems to be certain particular unwritten rules to getting the activity right. A new study showed that compiling the perfect profile was key to finding the love of your life on the internet.

a) Names

Researchers at the Queen Mary University in London found that using playful screen names as well as starting with letters nearer to the beginning of the alphabet accounted for just as much as attractive photographs.

Further, the researchers found that names such negative connotations – like Bugg or Little – were often linked with inferiority. On the other hand, such light hearted screen names as Fun2bwith were more likely to result in actual physical dates.

According to the research, men were often more attracted to names that suggested physical appearance. These included names like Cutie and Blondie. Women, however, preferred names showing intelligence – such as Cultured.

Professor Khalid Khan, writing in the Evidence Based Medicine journal, advised people dating online that they had to be more positive and honest about themselves. He also stated that it would help everyone’s case if they were able to use humor to give the edge in finding the ideal partner.

b) Interests

In the same way, expressing an interest in certain hobbies appeals to prospective partners and matches. Men, for instance, were found to prefer physical fitness in women as gained through gym, aerobics and yoga. However, they were put off by mentions of body building and gym. Women, on the other hand, preferred courage, bravery, and a general willing to take risks. They were, however, put off by altruism and kindness.

Another separate study found that words such as the ocean, yoga and skiing helped men get more dates while women who used dance, running and sweet received more dates over the internet.

Some words also worked well for both sexes. These included words like electronics, Pulp Fiction, Homeland, The Great Gatsby and Liking Radiohead, as well as mentioning cats (without saying my cats).

Interestingly, men who referred to women as women or as females, rather than girls, were also more likely to find mates. This was also the case with men who used whom as a word (which resulted in 31% more communication online).

In the same way, smiley faces and emojis worked surprisingly well over the internet. So much so that those who used emojis were more likely to end up having more sex as a result of their online dating activities.

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Dos and Don’ts of Online Dating

So, how do these online dating statistics come to play? And how can you improve your chances of finding a date and starting to go out with the people who have interested you on the dating apps, websites and platforms you have been using? Consider the following:

Online Dating DOs

i) Use a Photo

Research shows that profiles with real pictures received 16 times more responses than their counterparts without. However, the photos you use matter greatly. To this end, consider using photos taken in daylight using an SLR camera (and not using a smartphone). The photos should also focus on one person and not on a group. In the same way, summary photos have been found to work better than their wintery counterparts.

ii) Looking into the Camera

This only happens to women. According to a recent study, women who looked directly into the camera in the photo they used on their profile ended up receiving more positive responses especially in comparison to those who looked away. The interesting thing was that the opposite was true for men. Although the reasons behind this is not known, it might be likely that women prefer men who look brooding and distracted.

iii) Interesting Activities

Where possible, research finds that photos of online daters engaging in an interesting activity were highly likely to attract more people. These activities include, but are not limited to, playing an instrument, in an unusual location, or engaged in a sport. This is because such photos tend to create longer conversations by breaking the ice between people who have just met online.

iv) Sociable Interests

For success, you should consider including your most sociable interests on the profiles you have created on various online dating platforms. These interests received more hits than solitary passions. By including these interests, you would be able to show other people how they can fit into your life and world. For instance, if you love movies, mention the cinema and not how you just lost your entire weekend to binge watching Netflix.

v) Brief and Upbeat

Successful profiles were brief and upbeat. Deep and long write-ups were found to be a turn off. For ideas, imagine that you just met someone at a bar and you were talking to them – what words would you use to describe yourself and your overall lifestyle?

Over and above everything, remember that the University of Chicago found that marriages that started through online dating were 25% more likely to last and be a source of happiness than marriages that started in the more traditional and convectional of ways.

Online Dating DON’Ts

i) Use Flashy Photos

As far as possible, keep away from photos with a flash. Research shows that these kinds of photos age your face by 7 years. It goes without saying that you should not include group shots of your friends, alcohol, or a hurriedly photoshopped-out ex.

ii) Use Outdated Photos

If the photos on your online dating are older than 12 months, you need to update them. This is because one of the biggest reasons why first dates do not lead to second dates is unmet expectations.

iii) Mention Exes

When you mention your ex in your profile, you suggest that you are not yet ready to move on to a new relationship. Therefore, if you are separated or divorced with children, use the drop down menu to reveal this information.

iv) Write a Shopping List

Never mention that you are looking for a partner who is sociable, romantic, loyal, kind, intelligent, tall, and funny and so on. For readers, these kinds of profiles are incredibly daunting and dull to read. Instead, ask for company by stating that you would like to meet someone with whom to go exploring far-flung places.

The great thing about online dating, as you can see from the stats above, is that it actually works. Therefore, you should not be intimated by dos and don’ts lists like the one above.

To succeed, consider uploading a brief profile. Add a couple of really nice photos and get started with the fun. Later on, after seeing what other people have on their profiles, you can easily tweak yours up and make it more interesting. Research shows that updating your online dating profile regularly will keep you more active on the website. It will also lead to more positive matches. Therefore, you should always view your profile as a work in progress and not a completed online bio.

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In conclusion, more people are going online to look for love. As a result, the art of dating is slowly but surely turning into a science. This is why so many data scientists are poring over the fleeting interactions happening on the internet. So long as you know what to do and what not to do, you will start becoming more successful and attracting more people through your online profiles. Whatever the case, you can be sure that online dating should work for you after you have put in the effort required.



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